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Social Media Fitness Report: Does Your Company Measure Up?








“Achieving genuine fitness, whether physical or in social media, is not something you can do in a few minutes a day or without exertion. It takes tremendous discipline and the commitment to achieving results over time, not overnight.”

“In preparation for this article and as part of a larger study, I recently surveyed 100 businesses and interviewed over a dozen social media pros to determine the overall state of social media fitness. As it turns out, only a small percentage of brands are truly fit when it comes to social media, and most view their activities as a work in progress. Not surprisingly, none used the word ‘easy,’ and all had opinions on how to whip their own programs into shape, thus informing these ’10 not-so-simple steps to social media fitness.'”

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About Scott Aughtmon (1872 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.