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4 Ways You Can Use Storytelling For B2B Social Media

 

 

 

 

 

 

 

 

 

 

 

 

Stories are powerful.  They gain attention.  Good ones go viral.

But you probably think you can’t use them in a B2B setting.

Well, check out this article called “4 Ways to Use Storytelling for B2B Social Media” by Jeffrey L. Cohen and learn how to use storytelling in the B2B arena…

 

“B2B companies who embrace social media to connect with prospects and customers need to understand storytelling as a means for communication. No one wants to hear about your products. They want to hear about solutions to their problems. One way to get there is by sharing compelling stories. As many B2B marketers still struggle with this change in marketing focus to a customer-centric model, we offer the following suggestions for storytelling ideas. Keep in mind that each of these story types can be told in words, images, audio and video, depending on their use.”

Click here to continue reading and learn 4 ways to use storytelling effectively in B2B marketing on  SocialMediaB2B.com

Photo by niyam bhushan

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About Scott Aughtmon (1958 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to ContentMarketingInstitute.com and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.