How You Can Jump On The Growing Mobile Payment Trend
Check out this article called “Mobile payment options grow for small companies” by Roger Yu and learn more about the booming mobile payment market…
“If all goes as planned, customers of family-owned Ben White Florist in Austin can start buying flowers this month by swiping a smartphone at checkout.
Representatives working for Isis, the mobile-payment company behind the technology, have been working with the shop’s owner, Michael Martinez, to prepare for a new mobile payment system that can accept most credit cards, including American Express and Discover. That the system is free for now — subsidized by Isis — helped persuade Martinez to give it a try.”
“Martinez concedes that customers with smartphones sophisticated enough to use the technology will initially be a tiny group. ‘But Austin is a tech-savvy city. Customers don’t want to do business with companies that look outdated. And it makes us seem like we’re on top of things,’ he says.”
Photo by Johan Larsson
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