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Origin Of Popular Products: Coffee Filters And The Frustrated Housewife

Do you think that there is nothing new you can do to stand out in your niche? 

Do you think there’s nothing new you can do in your industry?

Well, think again. When you read this story below, it’ll change your mind…

the invention of coffee filters

Coffee gained wide-spread popularity with Europeans way back in the 13th century.

That’s why you might not believe this, but it wasn’t until 1908 that someone came up with the idea for a coffee filter.

Up until that time, people just put up with grounds in their home brewed coffee.

That is until Melitta Bentz, a housewife from Dresden, finally got tired of the grounds she kept sipping.

Fed up with it, she ripped a piece of blotting paper from her son’s notebook and punctured a few holes in a brass pot.

It was that simple action that invented modern filtered coffee as we know it today.

She went on to patent the device and do you know how successful it was for her?

Her Melitta coffee company is still around today and still sells pour-over products that pretty much work the same way as the first one did that she came up with that day.

So if someone could come with a new idea for coffee 6 centuries AFTER it became popular, then you still have a chance to find out a way to stand out in your niche – or you can still find a new way to do something new in your industry.

How? Look for a problem and solve it.

Source: FastCompany.com

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About Scott Aughtmon (1824 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to ContentMarketingInstitute.com and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.