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The Best Definition Of “Profit” You’ll Ever Hear

ken blanchard definition of profit

These days “profit” is thought of as almost a “dirty word”.

It can subconsciously cause small business owners to feel “guilty” about seeking a profit for their business.

But without a profit, how can your business survive?

It can’t.

Today, I have a great, freeing way for you to think of profit.

It’s a definition that Ken Blanchard shares in “Heart of a Leader: Insights on the art of Influence“.

Here is what Ken says, “The best definition of profit I’ve ever heard is that it is the applause you get for satisfying your customers and creating a motivating environment for your people.”

That is what I want you to focus on for the rest of this week: the applause of your satisfied customers.


Photo by Match Financial

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About Scott Aughtmon (1872 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.