These days “profit” is thought of as almost a “dirty word”.
It can subconsciously cause small business owners to feel “guilty” about seeking a profit for their business.
But without a profit, how can your business survive?
Today, I have a great, freeing way for you to think of profit.
It’s a definition that Ken Blanchard shares in “Heart of a Leader: Insights on the art of Influence“.
Here is what Ken says, “The best definition of profit I’ve ever heard is that it is the applause you get for satisfying your customers and creating a motivating environment for your people.”
That is what I want you to focus on for the rest of this week: the applause of your satisfied customers.
Photo by Match Financial
- People Vs Profits And The Unforgettable Farmer (VIDEO) (baybusinesshelp.com)
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