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Matt Cutts: Should I Focus On Clarity Or Jargon When Creating Content? (VIDEO)

Matt Cutts is currently the head of Google’s Webspam team.

In this video he answers an interesting question that he received.

The question is this: Should I write content that is easier to read or more scientific? Will I rank better if I rank for 6th graders?

Watch this video called “Should I focus on clarity or jargon when writing content?” to hear his answer…

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About Scott Aughtmon (1872 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.