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Featured #Podcast of the Week: HBR IdeaCast – Blue Ocean Strategy and Red Ocean Traps

I hope you’ve been enjoying our new feature at BayBusinessHelp.com called “Featured Podcast of the Week”.

With so many podcasts that are out there these days, I thought I’d make it easier for you to find great content by featuring an episode from many of the great podcasts out there.

The podcast below is another great podcast you should consider subscribing to.

It’s called HBR IdeaCast and it’s a podcast from Harvard Business Review.

Here’s Their Description of the Show

A weekly podcast featuring the leading thinkers in business and management from Harvard Business Review.

Harvard Business Review - HBR IdeaCast

Here is the episode description from HBR

Renée Mauborgne of INSEAD explains how a landmark idea is evolving. She is coauthor, along with W. Chan Kim, of “Blue Ocean Strategy, Expanded Edition (2015).”

Why you will want to listen to it:

  • Are you trying to figure out how to stand out in your market?
  • Are you feeling like your business is just in the background?

You’ll discover strategies to stand out in the market, so you create a giant “blue ocean” with no competition, instead of a “red ocean trap” that is full of competitors.

 

Our Last Featured Podcast

Featured #Podcast of the Week: Beyond the To Do List – @JohnRichardBell on How to ‘Do Less Better’ Through Strategic Sacrifice

 

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About Scott Aughtmon (1818 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to ContentMarketingInstitute.com and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.