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Three Beneficial Approaches to Content Marketing: Educate, Entertain or Convince (SLIDESHOW)

Content marketing is a powerful force, but need to use it correctly. Check out this SlideShare slide deck from Brian Honigman to learn three ways to approach content marketing that will help you to earn the right to promote your business, product, or service…

Educate, Entertain or Convince: Three Beneficial Approaches to Content Marketing

“Learn which of the three beneficial approaches your organization should select for each piece of content. Whether you’re looking to educate, entertain or convince your audience, creating the right content for their needs can be the indirect appeal that builds a long-term connection between these consumers and your brand.”

About Scott Aughtmon (1832 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to ContentMarketingInstitute.com and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.