WANTING your business to use content marketing and actually figuring out HOW to do it are two very different things.
To do it effectively, and to be able to assign the right things to the right people, you need to figure out a good process.
In the post and accompanying infographic, Marcia reveals 5 simple stages of content creation:
- Develop content ideas
- Prioritize content development
- Organize and store
- Publish and promote
And for each of those stages, Marcia has provided “habits,” or what I call “steps,” that you can take during that stage.
Below is an infographic which explains what the stages of a content marketing might look like…
30 Habits of Highly Productive Content Teams