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The Overlooked Ingredient For Success In 2012

“Every year, Australia hosts a 543.7-mile endurance race from Sydney all the way to Melbourne.  It’s called the world’s most grueling ultra-marathons.”

“Why is it considered the most grueling?”

“It’s a race that takes an unbelievable 5 days to complete.”

“It’s so hardcore that usually only world-class athletes have the guts to attempt it and they only do that after training specifically for the event.”

“Just so you understand, the kind of runner that normally runs in this marathon is under 30 years old.  They usually are at the level of expertise where they have large companies sponsor them.”

“That’s what makes the story you’re about to hear so unbelievable, but it’s true.”

 

“This unbelievable tale takes place in 1983 when an unknown man named Cliff Young  showed up to run the race.  What was the big deal about Cliff wanting to run?”

“Well, Cliff was 61 years old.  If that wasn’t out of the ordinary enough, he showed up wearing overalls and work boots.”

“People saw him and thought he was there to watch, but he wasn’t.  Cliff was there to run.”

Read the rest of this amazing story and learn the overlooked secret to success that Cliff knew…

Photo from Wikipedia

About Scott Aughtmon (1958 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to ContentMarketingInstitute.com and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.