The Local Web: Information That Should Encourage And Inspire Every Small Business Owner…
Check out this eye-opening video with amazing statistics about the type of information that is searched for about local businesses. It’s designed to inspire national brands to focus on the “local web,” but it should inspire all small business owners to beat them to it! 🙂
“Decisions about where to purchase products and services are increasingly being made online. But the majority of purchases–80% of budgets, in fact–are spent within 50 miles of the home. Therefore, the Local Web is the single largest opportunity for national brands to succeed at the local level.”