3 Tips To Get You Started With Email Marketing
“It’s easy to dismiss email as a channel that’s outdated. However, while email isn’t the new kid on the block, that doesn’t mean it’s ineffective. In fact, because just about everyone who uses a computer is comfortable using email, it’s actually the most reliable way to communicate with potential customers. If you’re wondering why you need to care about communicating with potential customers, it’s because studies show that less than five percent of them will actually make a purchase when they visit your website for the first time. As a result, if you aren’t capturing email addresses and then marketing to these leads, you are allowing almost every visitor who visits your website to go to waste.”
“Fortunately, even if you aren’t currently doing anything to build an email list, you can get started in just a few steps:
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