Social Media Fitness Report: Does Your Company Measure Up?
“Achieving genuine fitness, whether physical or in social media, is not something you can do in a few minutes a day or without exertion. It takes tremendous discipline and the commitment to achieving results over time, not overnight.”
“In preparation for this article and as part of a larger study, I recently surveyed 100 businesses and interviewed over a dozen social media pros to determine the overall state of social media fitness. As it turns out, only a small percentage of brands are truly fit when it comes to social media, and most view their activities as a work in progress. Not surprisingly, none used the word ‘easy,’ and all had opinions on how to whip their own programs into shape, thus informing these ’10 not-so-simple steps to social media fitness.'”
Click here to continue reading the 10 steps on FastCompany.com…
Photo by lululemon athletica
