How You Can Use Discounts in Online Marketing
“From online vouchers used as link bait for SEO or emailed discount codes used to reward loyal customers, businesses can use discounts to drive their marketing. So how can you use this tactic to increase your website’s traffic and what are the pitfalls?”
“Voucher Codes”
“Voucher codes are an easy way to offer discounts in online stores – most e-commerce checkout software should have built-in support for special offers, so you just need to create the code in your store’s admin panel, and specify how much of a discount it should give.”
Photo by Mike Licht, NotionsCapital.com