Do You Know The Ideal Length For Effective Online Videos?
Did you realize that the length of your videos matters?
Different length videos can be more effective for different purposes.
Check out this post called “What’s the ideal length for online videos?” by Lisa Ostrikoff and discover the most effective video lengths to converts views into sales…
“It’s been proven beyond a doubt that good online videos can translate into sales. Still, questions linger when it comes to video best practices for business owners.
“One of the most common questions my clients ask is whether they should produce long-form content on their websites, or work with shorter videos.
“In marketing and advertising, we break video lengths down in the following ways:
- Bite-sized: under 30 seconds
- Short videos: one to five minutes
- Long videos: Over five minutes
“Some industry reports state that viewers prefer longer videos, while others argue that consumers only have the attention spans for short video clips. So, what’s the best length of video for your business? Truthfully, it depends on the following three things: intent, message and audience.”
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