Featured #Podcast of the Week: HBR IdeaCast – Blue Ocean Strategy and Red Ocean Traps
I hope you’ve been enjoying our new feature at BayBusinessHelp.com called “Featured Podcast of the Week”.
With so many podcasts that are out there these days, I thought I’d make it easier for you to find great content by featuring an episode from many of the great podcasts out there.
The podcast below is another great podcast you should consider subscribing to.
It’s called HBR IdeaCast and it’s a podcast from Harvard Business Review.
Here’s Their Description of the Show
A weekly podcast featuring the leading thinkers in business and management from Harvard Business Review.
Here is the episode description from HBR
Renée Mauborgne of INSEAD explains how a landmark idea is evolving. She is coauthor, along with W. Chan Kim, of “Blue Ocean Strategy, Expanded Edition (2015).”
Why you will want to listen to it:
- Are you trying to figure out how to stand out in your market?
- Are you feeling like your business is just in the background?
You’ll discover strategies to stand out in the market, so you create a giant “blue ocean” with no competition, instead of a “red ocean trap” that is full of competitors.
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