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Elmer Wheeler’s Famous Talk: Don’t Sell The Steak, Sell the Sizzle (VIDEO)

Don't be fooled and overlook this old, simple looking video.  This man is a famous salesman and copywriter.  Back in the day, he made Woolworths millions with his advice.  Elmer Wheeler - Don't Sell The Steak, Sell the Sizzle

Don’t be fooled and overlook this old, simple looking video.

This man is a famous salesman and copywriter.

Back in the day, he made Woolworths millions with his advice.

Elmer Wheeler – Don’t Sell The Steak, Sell the Sizzle

About Scott Aughtmon (1958 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to ContentMarketingInstitute.com and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.