14 Visual Content Marketing Stats You Need to Know in 2019 (INFOGRAPHIC)

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In 2016, Nadya Khoja (head of marketing for Venngage) asked 300 different online marketers their predictions for 2017. She asked them to help her figure out how they were using visual content as part of their marketing strategies.

Well, this year she wanted to see if there were any changes in how marketers were creating visuals and what kind of content engagement they were seeing.

She also asked a couple of additional questions to see how the use of various visual formats impacted their blogging strategies.

Here are asked them these questions she asked them about visual content marketing:

1. How did the use of visual content in marketing change from 2017 to 2018?
2. What type of visual content was used more frequently in 2018?
3. What types of visual content engaged audiences best in 2018?
4. How much time did marketers spend on average creating visual content in 2018?
5. How did marketers create their visual content in 2018?
6. What was the biggest struggle when it came to producing engaging visual content?
7. What percentage of their marketing budget was spent on producing visual content?
8. How much do marketers project to spend on producing visual content in 2019?
9. How difficult is it for marketers to consistently product visuals for their brands?
10. What part of creating visual content do marketers wish could be automated?
11. How essential was visual content to B2B and B2C marketing strategies in 2018?
12. What percentage of marketers rely on blogging as part of their strategy?
13. What percentage of those blog posts contained some type of visual content?
14. What percentage of businesses will rely heavily on visual content for marketing in 2019 and 2020, according to marketers?

The infographic below from Venngage.com is reveals the results of the survey:…

14 Visual Content Marketing Statistics to Know for 2019 (INFORGRAPHIC)