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Every Small Business Should Use Email Marketing

  • If you wanted to contact your customers todayand not have to pay a dime to do that, how would you do that?
  • If you wanted a way to build a list of prospects and potential customers or clients — one that you could build a relationship with relatively at no cost, how would you do that?

The answer to both of those questions is simple.
It’s email them.

In other words, your solution is to use email marketing.

What is Email Marketing?  

Email marketing is exactly what it sounds like. It’s marketing that you do via email.

It could be marketing to prospects, your current customers, or former customers.

How a Small Business Can Begin Using Email Marketing

It’s not hard for a small business to begin using email marketing.

It really comes down to two steps:

  1. Begin asking for people’s email addresses
  2. Begin emailing those people regularly

But you don’t want to have to email each of these people individually.
That would be a pain.

Instead, you want to use an email service so that you can:

  • begin to collect email addresses
  • organize them
  • and email them.

(*There even ways that you can do this automatically.)

You want a way that people can sign themselves up for your email lists.

What’s a Good Email Marketing Service for Small Businesses?

There are many email services out there. You can Google them to see all the ones that are out there.

What one do I use?

I use a powerful and inexpensive service called Aweber.

*YOU CAN SIGN-UP FOR A FREE TRIAL OF AWEBER BY CLICKING HERE OR BY SIGNING UP BELOW.

More to Come

There are a lot more details on how you can effectively use email marketing for your business.
Stay tuned for more of my upcoming posts to learn more.

In the meantime, I wrote two posts about how important email marketing is today (even more than ever) on my site DirectResponseContentMarketing.com.

You can read both articles at the links below…

These articles will inspire you to begin focusing more of your marketing efforts on email and show you how to effectively do that.

Free Trial Aweber Email Marketing Service 

If you’d like a free trial of the service I use, then you can sign-up with them below.

(Contact me if/when you do sign-up and I can walk you through the basics of how to use the service.)





Send Email. Connect With Customers. Grow Your Business.

With AWeber, you get all the email marketing tools you need to create and send beautiful and engaging emails. For a behind-the-scenes look at how you can use AWeber, sign up to our Test Drive email series:

*AFFILIATE DISCLAIMER: I proudly feature affiliate links for some products that I love. It adds no extra cost to you, but enables me to earn a commission if you purchase. This is just one way I can continue to provide you with valuable information on this site.

About Scott Aughtmon (1958 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to ContentMarketingInstitute.com and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.