How Testing Your Message Is Easier With Facebook’s Timeline
“Do you know what type of messaging strategy works best on your Facebook Page? Most Page administrators might look at Facebook Insights every so often and may drill down to the per message detail to get their answers. Unfortunately, this isn’t enough to truly measure the effectiveness of your messaging strategy. Some element of test and target must be done, in my opinion, to effectively measure how well your messages are really doing.”
“Unfortunately, with Facebook it’s pretty much impossible to set up split testing and if you’re thinking about multivariate testing… then forget about it. That is, not in the traditional sense anyways. As an administrator of a page you have the ability to control certain things on your wall. Targeting messages to certain fans and not others, hiding messages from fans, testing message type or time of day, etc… all possibilities on Facebook.”
Click here to continue and learn how to test your message with Facebook on Sem-Group.net…
Photo by Sterlic
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