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Facebook Fraud: When More ‘Likes’ Can Be A Bad Thing (VIDEO)

Posted on October 17, 2014 in Facebook, Facebook Marketing, Marketing, Social Media Tips, Video // 0 Comments

Derek Muller describes this video this way…

“I know first-hand that Facebook’s advertising model is deeply flawed. When I paid to promote my page I gained 80,000 followers in developing countries who didn’t care about Veritasium (but I wasn’t aware of this at the time). They drove my reach and engagement numbers down, basically rendering the page useless. I am not the only one who has experienced this. Rory Cellan-Jones had the same luck with Virtual Bagel.”

This video will show you why gaining a bunch of followers for your FB page that don’t actually engage with your content will actually have a negative impact on your page overall.

Watch the video to learn more…

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About Scott Aughtmon (1958 Articles)
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to ContentMarketingInstitute.com and I am the person behind the popular infographic 21 Types of Content We Crave. I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999. ===> If you would like to see ways that we could work together, then please click here to learn more.
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