Five Ways Small Business Owners Can Leverage Content Marketing
“If you’re a small business owner, you’ve probably been doing some type of content marketing from the day you opened the door for business. Content marketing takes many forms – from a feature article in your local newspaper to a corporate blog – but all of it has the same ultimate objective: to influence opinions and boost your business.”
“The Internet has changed marketing and has leveled the playing field somewhat for small businesses to better compete against larger companies. While many online marketing tactics are universally useful, others can be particularly helpful for smaller businesses.”
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